Ellis Henican, Newspaper Columnist, TV Commentator & Coauthor of Five New York Times Bestsellers

John Bassett III, Chairman of Vaughan-Bassett Co

10:45 am – 11:30 am

Keynote Theater

Everyone knows you can’t build things in America anymore. Everyone, that is, except John D. Bassett III. While one corporation after another exported their manufacturing to high-volume factories in low-wage locations overseas, Bassett’s furniture manufacturing company has not only survived, but thrived, making premium products right here in America. When everyone else was rushing for the exits, Bassett bet on the talent, dedication, and uncompromising quality of American workmanship.

John Bassett III, Chairman of Vaughan-Bassett Co

Ellis Henican, Newspaper Columnist, TV Commentator & Coauthor of Five New York Times Bestsellers

10:45 am – 11:30 am

Keynote Theater

Everyone knows you can’t build things in America anymore. Everyone, that is, except John D. Bassett III. While one corporation after another exported their manufacturing to high-volume factories in low-wage locations overseas, Bassett’s furniture manufacturing company has not only survived, but thrived, making premium products right here in America. When everyone else was rushing for the exits, Bassett bet on the talent, dedication, and uncompromising quality of American workmanship.

Bill Walsh, America’s Small Business Expert

3:45 pm – 4:45 pm

Keynote Theater

At this breakthrough session Venture Capitalist/Business Coach Bill Walsh will share insightful concepts on how entrepreneurs & small business owners can use innovative ideas and systems to become an industry top producer and create massive success.

Amy Cowan, Director, Global Brand Solutions & Innovations, SMB at Google

Kevin Lee, Co-Founder & Executive Chairman of Didit and CEO of We-Care.com

12:45 pm – 1:30 pm

Keynote Theater

Google and the other search engines can be a huge boost to your business with both free and ad-supported marketing.  In this fireside chat with Amy Cowan, Director, Global Brand Solutions & Innovations, SMB at Google, we’ll cover what’s new at Google, what’s tried and true, and how business are using Google in multiple ways to find new customers and get existing customers to be more loyal.  We’ll cover both BtoB as well as consumer-focused marketing.  These days, Google is much more than simply vanilla AdWords.  Make sure you know what’s needed to succeed online.

Amy Cowan, Director, Global Brand Solutions & Innovations, SMB at Google

Kevin Lee, Co-Founder & Executive Chairman of Didit and CEO of We-Care.com

12:45 pm – 1:30 pm

Keynote Theater

Google and the other search engines can be a huge boost to your business with both free and ad-supported marketing.  In this fireside chat with Amy Cowan, Director, Global Brand Solutions & Innovations, SMB at Google, we’ll cover what’s new at Google, what’s tried and true, and how business are using Google in multiple ways to find new customers and get existing customers to be more loyal.  We’ll cover both BtoB as well as consumer-focused marketing.  These days, Google is much more than simply vanilla AdWords.  Make sure you know what’s needed to succeed online.

Mario Rosser, Client Relationship Manager, LinkedIn Sales Solutions

2:45 pm – 3:30 pm

Keynote Theater

LinkedIn now has 430 million members and adds two more every second. It has become an essential practice for businesses and their employees to represent themselves on the network.

Nearly all B2B marketers count LinkedIn in their suite of tools. Countless examples, demonstrate that savvy engagement on the platform can positively impact your topline.

This session will arm you with a strong understanding of how to (1) make your organization standout on the network from a branding perspective, (2) leverage LinkedIn to do social selling, and (3) promote your personal expertise on the platform.